SEM - Spotlight Your Business

SEM Services

Pay Per Click Model

STOP hiding in the shadows. We enhance your visibility through SEM, Pay Per Click advertising. We regenerate your marketing strategy by working with you to expose your true brand identity, converting consumers into buyers.

Entice potential customers to invest in you through Pay Per Click (PPC) advertising. PPC gives you that edge over your competitors, making you visible to an audience who is already searching for you.

PPC is a cost-effective source of advertising that gives you full power over how much you spend. Your business is only out of pocket when your advertisement is clicked on.

‘Pop up’ everywhere. Make guest appearances on Google AdWords, Yahoo, Bing, LinkedIn, Facebook, and Twitter. Create brand awareness and convert those window shoppers into consumers.

Niching down your target audience to capture interested buyers is a sophisticated marketing strategy. Use it to your advantage.

These are the 8 key questions you should be asking yourself when it comes to Google Ads or PPC campaigns:

Am I getting more money back than I’m putting in?
Do my keywords match search terms my potential customers are using?
Are my conversions increasing every month?
Is my cost per conversions decreasing?
Is my visitor’s need aligned with what I’m offering?
Does my copy demand attention and sell the click?
Is my Google Ads /PPC strategy geared for sales?
Is my tracking in place so I can determine which keywords are generating sales?

Here are reasons you should use AdRank to manage your PPC campaigns:

Your current provider isn’t doing a good job. Maybe you’re not getting that ROI you were hoping for.
Your website has only just gone live or is about to. Your natural search rankings are unsurprisingly low, and you need instant visibility.
AdRank manually manage all of our campaigns and monitor them constantly. If a keyword or a particular ad isn’t performing, we will rewrite and adjust as appropriate.
We provide a bespoke service for each one of our clients. Not only do we want to help grow your business, but we want to help you understand how PPC can be integrated into your digital marketing plan.
We’re experts across the major paid platforms.
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